PROJECT: Program roll-out for healthy living campaign
CLIENT: Uniting Care Marketing Department
DESIGNER: Fiona Casey
TM: Brenda Lohe
UnitingCare designed a healthy choices program to help educate young people around healthy living and food literacy. Titled 'Cooking with Courage and Culture' this broad and inclusive series contained practical tips, kitchen techniques and simple recipes along with links to visit for further instructional resources.
It was designed for print and digital distribution to capture a broader audience. With the approval of the initial volume design, the full program of 8 volumes was ready to rolled-out. Taking the initial concepts designed by Senior Designer Fiona Casey, the remaining volumes were designed to fit with UnitingCare's extended brand colour palette.
